Woocommerce plugins - Their Purpose, Benefits and more
WooCommerce is an unrestricted WordPress plugin that allows us to create an online or e-commerce marketplace by adding relevant products or features to the website. The WordPress website transforms into a fully working e-commerce website only with a few taps.
- History of WooCommerce
- What is the purpose of WooCommerce?
- What are the benefits of WooCommerce for e-commerce developers?
- What Are the Benefits of Using WooCommerce for Your Web Support Store?
- Top WooCommerce Plugins
History of WooCommerce
WooCommerce is a WordPress plugin that seamlessly connects with the existing Web application, transforming it into a perfectly functioning WordPress e-commerce site in very few clicks. When the plugin was first released in 2011, it immediately became the go-to option for anyone wishing to start their e-commerce store.
Automattic (the company behind WordPress.com) bought the plugin and its holding company in 2015, making it their largest purchase to that point, and it has kept growing at a breakneck pace ever since. The United States, Canada, and the United Kingdom currently power over 99 percent of WordPress e-commerce sites.
It's the driving power behind several e-commerce websites, with over 27,000,000 downloads and countless operational installations.
What is the purpose of WooCommerce?
WooCommerce comes with basic store capabilities out of the bag, thanks to a free plugin that can be downloaded from the Plugin Repository or installed directly from your WordPress admin.
While there are hundreds of extensions available – it comes with some fantastic features out of the box. Simple Installation, configuration, and integration
WooCommerce is developed to ensure getting going as simple as possible, with a straightforward installation or interface and Setup Wizard that will get for the e-commerce site up and operating with the WordPress theme in no time.
- Installation: The WooCommerce component is loaded the same way as any other plugin; look for it in your WordPress dashboard's Plugins settings, and download and get it activated with a few taps.
- Setup: When you first download WooCommerce, the Setup Wizard will guide you through the fundamentals of setting up your e-commerce store. Your e-commerce possibilities are practically limitless, but the Setup Wizard gets right to the point and emphasizes the most crucial support options, so you don't miss a beat.
- WooCommerce Integration with WordPress Themes: WooCommerce is flexible with WordPress. Thus it functions with most WordPress themes. If you want to utilize the official design, you can choose the Storefront concept, which like the plugin, is free of any charge.
What are the benefits of WooCommerce for e-commerce developers?
Developers can utilize WooCommerce to build, tweak, and grow a store to match a client's unique needs, incorporating add-ons and custom applications as needed.
- Triggers and filters can be used to change or create capabilities.
- Using a powerful REST API and webhooks, you can integrate nearly any application.
- React allows you to create custom sales and support content components.
- Examine and change any part of the core plugin code.
- A flash-like speed CLI can help you develop faster.
The core online platform is carefully and frequently tested, with a specialized project team working throughout time zones to support it. With each version, comprehensive documentation is updated to build precisely the support store you need.
What Are the Benefits of Using WooCommerce for Your Web Support Store?
Why use WooCommerce when there are so many other e-commerce plugins to select from? Simply stated, WooCommerce provides unparalleled flexibility, versatility, and ease of use for WordPress blog site owners. But let's delve a little further into WooCommerce's advantages. Here are ten reasons why you should use WooCommerce to run your online marketplace.
Price is likely to be a big consideration when a new product or store selects a platform. Ecommerce applications vary in price from free to millions of dollars per year, although the price difference isn't always proportional to the application's functionality. As a result, the first incentive to use WooCommerce is completely free to use. That is of great help to any starter blog.
WooCommerce is comparable with top enterprise e-commerce programs. Still, because it's independent, it's accessible to any products, company, or entrepreneur that doesn't want to commit to pricey maintenance contracts or free software licensing.
WooCommerce is Modular
We need to look at WooCommerce's modular variables to comprehend what it is fully. WooCommerce, like WordPress, has a robust set of functionalities that can be expanded with the inclusion of plugins. WooCommerce provides flawless services from this modularity in two ways: they get access to millions of WordPress plugins and templates, as well as hundreds of WooCommerce-specific extensions.
A modular system's genius is fostering a developer community that creates modifications to offer specialized functionality, anything that monolithic applications can't do. For example, establishing a WooCommerce business store can be the ideal e-commerce website with the correct plugins for any retailer.
WooCommerce is WordPress
In truth, the integration between WordPress and the WooCommerce plugin is a feature of WooCommerce. WordPress is quite popular due to its versatility and functionality. WordPress is the platform of choice for millions of businesses because it offers the best framework for their websites. It's quick, safe, and simple to use. In addition, the accessibility of your existing WordPress and WooCommerce templates will ensure a seamless connection.
WooCommerce takes all of WordPress's solidity and puts it to work for merchants and their consumers to provide a world-class e-commerce experience.
WooCommerce boosts up the sales of any product
WooCommerce is extremely adaptable. If you want to sell anything, WooCommerce is the way to go. Physical things, digital media, subscriptions, meetings, and much more are all included. WooCommerce is the Swiss Army Knife of e-commerce applications, whether you want to sell the entire digital product or a wide range of physical goods.
WooCommerce is home to a thriving developer community
Because WooCommerce and WordPress are open-source, retailers can modify or add core features, develop new extensions, and add different themes. It'sUnfortunately, it's tough to find developers capable of working on some less popular e-commerce systems, and even if you do, they're expensive to hire.
The WooCommerce advantage, in this case, is that shops have access to a big pool of developers and WooCommerce experts. As a result, it won't be difficult to find someone to help you with your WooCommerce store if you need it changed. Furthermore, because of its broad use and developer network, ensuring excellent WooCommerce security is considerably easier.
WooCommerce has a plethora of analytics
WooCommerce also has built-in analytics, which is beneficial because the more you understand your consumers and how they engage with your store and its goods, the greater.
WooCommerce comes with a comprehensive collection of metrics presented in a straightforward interface right out of the box. It's also simple to integrate WooCommerce with third-party analytics platforms like Google Analytics.
WooCommerce Expands with Your Company
It's a good idea to consider your company's future when selecting an e-commerce application. It may be tiny today, but it will grow over time, and you should choose software that can handle a busy store without adding too much complication initially.
One of the advantages of WooCommerce is that it can accommodate businesses of all sizes. It can expand from a few items to tens of thousands and from a few customers per day to hundreds every second. The flexibility of your online marketplace can increase in tandem with your WooCommerce website.
WooCommerce's Content Management System is World-Class
Ecommerce marketing, revenue optimization, and online marketing all rely heavily on content. Blogging posts, landing pages, online advertising, and product descriptions are just a few of the content management capabilities provided by WordPress and WooCommerce combined. In addition, SEO plugins for WooCommerce, such as Yoast WooCommerce SEO, make it simple for merchants to improve their content for searches.
WooCommerce is fast
For online stores of all sizes, WordPress with WooCommerce can provide a quick and responsive e-commerce experience. This is a significant advantage of WooCommerce.
WooCommerce Is Designed to Sell
Another benefit of WooCommerce is that it is built for retail. As a result, it contains everything a new e-commerce merchant requires to get started:
There are more than 100 payment gateways that you can effortlessly incorporate into your business.
Multiple WooCommerce delivery methods are available, each with its own set of delivery regions and types.
Stock administration, reimbursements, inventory control, email management, and anything else you need to run your e-commerce company smoothly are all handled through an intuitive interface.
To give your business a unique design, choose among thousands of customizable and mobile-friendly free and paid WooCommerce themes, or create your custom design.'
Top WooCommerce Plugins
If you want to appeal to customers from all over the world, you'll need to display the prices in several currencies. With WooCommerce Multi-Currency, one of the WooCommerce plugins, you can customize drop-down menus that allow consumers to select the currency they wish to see pricing in.
Popups by OptinMonster
OptinMonster's Pop Ups is not a WooCommerce-specific plugin. With WooCommerce, though, you can use it to a powerful advantage. This plugin creates opt-in forms to expand your email list, as well as exit-intent popups to entice potential customers to stay longer.
WooSlider Product Slideshow
Sliders allow you to incorporate more product photos without taking up much space, beneficial for quick e-commerce businesses. You can quickly create elegant sliders for any of your retailer's items with the WooSlider Products Slideshow.
Customers can use wish lists to plan ahead of time for shopping or to let others know what they desire for special occasions. In addition, you may use WooCommerce Wishlists to allow all of your consumers to build and share lists, increasing the number of people that visit your store.
Beeketing for WooCommerce
We favor plugins that allow you to manage various duties because e-commerce promotion requires a lot of effort. For instance, Beeketing for WooCommerce is an all-in-one marketing tool that can automate sales volume, add stock indications, give coupons, and optimize your store for mobile, among other things. The plugin is free, but you may buy extensions to add more features.
WooCommerce Quick View
Having to open many tabs to look at different items can be inconvenient. However, many online retailers employ "quick view" displays, which allow you to browse product information without leaving the current page. WooCommerce Quick View accomplishes exactly that, and it's a free plugin.
Shopping carts are one of the unsung heroes of e-commerce. However, your business will most certainly suffer if it does not deliver a good user experience. With stylish and simple-to-use side tabs, WooCommerce Cart solves this problem, and it's available for free download.
When it comes to online payment gateways, PayPal is the clear leader. Using PayPal is necessary since having a trustworthy payment option for your store makes clients feel more at ease while making transactions. With PayPal Checkout, you may set it up for free.
Elementor template and add-ons
Elementor is one of the most sophisticated page builders available for WordPress. It might, however, make use of an additional WooCommerce-related widget right out of the box. Elementor Addons & Templates tries to address this issue by providing widgets and templates that may be used to create a beautiful store.
Enhanced Ecommerce Plugin for Google Analytics
Analytics are necessary for any sort of website, but they are extremely important for e-commerce sites. Getting genuine insight into user behavior is difficult without analytics, which limits your potential sales. You can use this plugin to track WooCommerce-related activities in Google Analytics. Plus, it's completely free!
WooCommerce Print Invoice and Packing List
The paper trail is one of the most difficult aspects of establishing an e-commerce shop—even if you're completely paperless, you'll need to make bills. WooCommerce Print Invoices & Packing Lists takes care of both types of invoices, making your work easier.
Your e-commerce store should, ideally, accept a variety of payment options. Clients will be able to choose which one they want, perhaps increasing sales. Using one of the most popular WooCommerce plugins, you may add Stripe as a free PayPal alternative.
One of the most stressful aspects of making an internet purchase is determining when it will arrive. Your clients will be delighted if your shipping tracking is more detailed. For example, you may enable your customers to track packages delivered by FedEx, DHL, UPS, and USPS using Shipment Tracking.
Many consumers like to request personalized goods, such as engraved jewelry, items with specific measurements, or simple comments to go along with their purchases. Unfortunately, WooCommerce doesn't allow you to add this level of detail to your purchases out of the box, but you can modify that with Product Add-Ons.
At some time, every store will run out of merchandise. The difficulty is that if a customer cannot purchase a product from you, they may turn to your competitors. You can reduce the likelihood of this happening by incorporating a product" waitlist" option into your store, which will notify customers when the items they desire are back in stock.
All in One SEO Pack
The importance of Search Engine Optimization (SEO) in assisting potential customers in finding your store cannot be overstated. However, scaling your business can be difficult without targeted search, so choosing a plugin that can assist you with SEO. All in One SEO Pack is completely free and pre-integrated with WooCommerce.
Mailchimp for WooCommerce
Email marketing is critical to the success of your online store. If you use Mailchimp, you can use Mailchimp for WooCommerce to link your shop to the email marketing service. You'll be able to build and send customer-targeted promotions and move more items this way.
Booster for WooCommerce
Booster for WooCommerce is one of those plugins that may be used for a variety of purposes. Pricing strategy, discount setting, cross-selling, and other capabilities are included in Booster. One can use it for free or upgrade to Booster Plus.
If you already offer prices in several currencies, you may take it a step further and develop language-specific editions of your website. Having a bilingual WooCommerce store might allow you to tap into new markets. MultilingualPress includes all of the necessary tools to get started.
Table Rate Shipping
Using a system that considers characteristics like geography, weight, and item number can help you and your clients save money on shipping. While WooCommerce can help with some of these difficulties, Table Rate Shipping gives you a lot more flexibility.
You can choose between a variety of e-commerce platforms, including WooCommerce. However, you may construct a successful online retailer by combining it with other wonderful plugins that people have created to increase its functionality.
About the author
Dennis Hoinkis has been working as a web developer and in online marketing since 1998. After building up a marketing agency and the exit in 2013, he consulted international groups as a freelance consultant. Since 2022, he and his team now offer staffing services in this field.
Dennis Hoinkis CEO, GLOMASTCO Ltd.