Dennis Hoinkis - more about me and my career
In the years as Managing Director of my own Online Marketing Agency, as well as a freelance consultant, I have independently managed the projects and implementations. The tasks were diverse, starting with the setup of the hosting, the content management system and the adjustments of the design up to the installation of the marketing channels including the tracking and the conversion optimization.
The leadership of international teams, own employees as well as the control of external service providers were part of my tasks. But I also adapt efficiently to existing teams and structures.
The selection of the right personnel is a further strength of mine, since I can dive by my specialized knowledge into the ranges also far and applicants thus also on technical level a Sparings partner are.
Professional Experience
04/2020– now | CEO of FSOM GmbH, Bayreuth
|
06/2020 – now | CEO of KlaHo GmbH, Bayreuth
|
05/2013 – now | Online Marketing Consultant
|
10/2007 – 04/2013 | CEO of FSOM GmbH, Munich
|
07/2006 – 09/2007 | Affiliate Manager at Quisma GmbH, Munich
|
01/1998 – 08/2004 | Rescue assistant at the Münchner Krankentransport OHG
|
12/1996 –12/1997 | Civilian service in the rescue service at the DRK , Lemgo |
Training
09/2004 – 06/2006 | Training as a computer salesman BFI-Peters, Munich, Germany |
02/1999 – 07/1999 | Training rescue assistant DRK Rescue Assistance School, Goslar |
07/1994 – 08/1995 | Training as a carpenter Carpentry Smyrek, Hohenweststedt |
06/1994 | Realschulabschluss Therodor Storm Realschule, Hanerau-Hardemarschen |
Skills
Languages | German | Native |
English | Fluent | |
Spanish | Basic | |
Project Management | Jira (Srcum) | Advanced |
Confluence | Advanced | |
Content Management | Wordpress | Expert |
Adobe Experience Manager (AEM) | Advanced | |
Sitecore | Advanced | |
Programming languages | html | Expert |
CSS | Expert | |
PHP | Advanced | |
mySQL | Advanced | |
JavaScript | Basic | |
Software | Microsoft Office | Expert |
Notepad++ | Expert | |
Photoshop | Advanced | |
Putty | Advanced | |
Google Services | AdWords | Expert |
Search Console | Expert | |
myBusiness | Expert | |
Analytics | Expert | |
Tag Manager | Basic | |
Docs | Advanced | |
Online Marketing | Media SEA | Expert Expert |
SEO Affiliate | Expert Expert | |
local | Expert | |
Shopping | Advanced | |
Online Tools | Sistrix | Expert |
Searchmetrics | Expert | |
Majestics | Expert | |
Hrefs | Advanced | |
OSE | Advanced | |
ryte.com | Advanced | |
About the author

Dennis Hoinkis has been working as a web developer and in online marketing since 1998. After building up a marketing agency and the exit in 2013, he consulted international groups as a freelance consultant. Since 2022, he and his team now offer staffing services in this field.
Dennis Hoinkis CEO, GLOMASTCO Ltd.